Exploring ActiveCampaign: Cost-Effective Solution Despite Free Trial Expiry in 2017

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Are you looking to take your email marketing game to the next level? Then you’ve likely heard about ActiveCampaign. It’s a powerful tool that’s packed with features to help you connect with your audience in a meaningful way.

But let’s face it, premium tools often come with premium price tags. You’re probably wondering if there’s a way to get ActiveCampaign for free. Well, you’re in luck! Back in 2017, there was a method to snag this tool without spending a dime.

What is ActiveCampaign?

In the realm of email marketing systems, the name ActiveCampaign floats to the top as a high-powered solution. Compared to other tools you might have come across, this sophisticated system stands out with its incredible flexibility and customization options.

At its core, ActiveCampaign is an email marketing, marketing automation, and sales automation platform. You’ll often hear it referred to as a Customer Experience Automation Platform, due to its focus on creating personalized customer experiences across multiple channels. Here’s what you’ll get when you dive into ActiveCampaign:

  • Email Marketing Capabilities: Create customized email campaigns, design beautiful newsletters, and track your success with detailed analytics.
  • Customer Relationship Management (CRM): Keep track of your contacts, manage deals, as well as customer interactions with an in-built CRM.
  • Marketing Automation: Automate follow-ups, nurture leads, and deliver personalized content based on user behavior.

But what really separates ActiveCampaign from the pack in 2017 is its unique features. From logic-based triggers to advance email segmentation, inferential analytics to machine learning for content prediction, it’s filled with premium tools to maximize marketing results.

Let’s take a moment to digest this. This tool is no ordinary email marketing system. It’s a solution that can automate your marketing processes, enhance client relationships, and improve your brand’s performance.

Yet, with heightened capabilities comes an elevated price, which we’ll define next. The question remains, how could one have accessed this premium tool for free back in 2017? The answer lies further into our discourse. So, don’t falter, and rekindle your curiosity as we peel the layers in our following segment.

The Importance of Email Marketing

In the bustling world of digital advertising, it’s easy to overlook one strategy that’s been in the game longer than most – email marketing. However, ignore it at your peril. Email marketing remains a highly effective interface for customer engagement and retention. Let’s break down why.

Personalized Customer Experience: When it comes to fostering a relationship with your clients, one size does not fit all. Tailored experiences breed loyalty and few mediums deliver on personalization as well as email marketing. Combining ActiveCampaign’s inferential analytics and machine learning, your messages can be deeply customized.

Return on Investment: Email marketing is incredibly cost-effective for businesses of all sizes. According to the Digital Marketing Association, for every $1 you spend on email marketing, you can expect an average return of $42. That’s a ROI you’ll be hard pressed to find elsewhere.

Segmentation: The segmentation offered by email marketing is unparalleled. It allows you to send the right message to the right audience at the right time. In fact, research suggests segmented email campaigns have an open rate that is 14.32% higher than non-segmented campaigns.

Automated Responses: With logic-based triggered emails, you can automate responses to customer actions. A customer makes a purchase? You send a thank you note. Someone hasn’t engaged in a while? You remind them why they loved you in the first place. Automation saves you time and increases your touchpoints with customers.

So, as you see, email marketing is not just important but pivotal in driving your business towards success. Utilizing a platform like ActiveCampaign that combines email marketing, CRM, and marketing automation tools, you’ll be ahead of the competition, connecting with customers in a way that’s both meaningful and profitable.

The Benefits of ActiveCampaign

As you venture into email marketing, one tool stands out among the rest: ActiveCampaign. A comprehensive email marketing solution, it offers a multitude of benefits that can redefine your digital marketing strategy and enhance your business connections.

Arguably, the most impressive feature of this platform is the combination of email marketing, CRM, and marketing automation. This trifecta of tools allows you to create, curate, and maintain personalized experiences for each of your customers. No two customers are alike and ActiveCampaign’s flexibility allows you to adapt to their unique needs.

Further, ActiveCampaign excels in offering segmentation capabilities. It provides an intelligent system enabling you to group subscribers based on behaviors, interests, and more. This ability to laser-target your audience means that the right customers receive the right messages at the right time. It’s no longer about broad strokes but precise, personalized marketing strategies.

Another standout feature of ActiveCampaign is the logic-based triggers. This means it can automate responses, helping save time and resources. Now think about it – if you could automate follow-up emails, survey distribution, or even product review requests, wouldn’t you be maximizing your engagement opportunities?

But it’s not just about the features. ActiveCampaign also delivers a significant return on investment. While other tools might require separate investments for CRM and marketing automation, ActiveCampaign includes all of these in one platform. Less cost, more value – your business model will surely love this economical approach.

Having a thorough understanding of these benefits will aid in your decision-making process when choosing your email marketing platform. However, remember just merely knowing about it isn’t enough. You should also learn ‘how to use it’ to get the maximum benefit. And of course, getting it for free wouldn’t hurt. So, let’s move on to discussing how you can achieve that.

The Premium Price Tag

Entering the world of ActiveCampaign, it’s crucial to get a grip on what this premium service costs. Understanding the pricing of ActiveCampaign can help you decide if it’s the right choice for your business.

Primarily, it’s essential to remember that ActiveCampaign’s pricing resonates with the quality and multitude of services that it provides. It’s a one-stop solution that integrates email marketing, Customer Relationship Management (CRM), and superb marketing automation tools. ActiveCampaign’s premium price justifies the multitude of benefits it offers.

The price greatly depends on the number of your contacts and the chosen package. Here’s a quick breakdown of ActiveCampaign’s paid plans in 2017:

PlanPrice per month for 500 contactsPrice per month for 5000 contacts

These prices might seem high at first. However, consider the savings from not having to invest in separate tools for CRM, marketing automation, and email marketing.

You cannot afford to overlook how ActiveCampaign’s logic-based triggers automate responses saving your resources and time. Such excellence in operation allows your business to thrive in customer engagement and retention. Moreover, the platform’s segmentation capabilities enable you to target specific audiences with in-depth and tailored marketing strategies.

In essence, the crux of understanding ActiveCampaign’s pricing isn’t merely about the upfront cost. It’s about comprehending the potential value it can deliver to your business. The substantial return on investment that ActiveCampaign can deliver far surpasses its cost. Despite its premium price tag, ActiveCampaign proofed as a cost-effective solution in 2017.

The Method to Get ActiveCampaign for Free in 2017

So, you’ve understood why ActiveCampaign’s premium price tag is worth every penny. But what if you wanted to check out all these great features without shelling out a single cent? In 2017, there was a way to do just that. We’ll be going through the steps to take advantage of the free trial that ActiveCampaign offered during that time.

First, sign up on the ActiveCampaign site. It’s important to note that you needed a valid email address in order to begin your free trial. Once you’ve filled out all the required information, ActiveCampaign would send a confirmation link to your inbox which you needed to click to start your trial.

After you’re signed in, you would then be taken to a dashboard. Here, you’d find access to all of the wonderful features that make ActiveCampaign worth the investment. You would be able to start testing out features like logic-based triggers and segmentation capabilities. Remember the savings from not having to invest in separate tools for CRM, marketing automation, and email marketing? You would be experiencing all of that, completely free of charge.

The ActiveCampaign free trial in 2017 was limited to 14 days. Two weeks would give you enough time to see all the benefits before you decide to commit.

While this opportunity was applicable in 2017, it’s key to mention that ActiveCampaign’s current free trial offerings may now be different. Check their website to find any recent updates for gaining access to a free trial. During your trial, explore all the features that ActiveCampaign has to offer and determine if it’s the right tool for your business. The value and return on investment this platform brings could very well justify the premium price.

Is the Method Still Valid?

To tackle the question head-on, while the free 14-day trial option was available in 2017, the current ActiveCampaign free trial offerings may be different. It’s essential that you check the ActiveCampaign website for the most recent information.

It’s worth mentioning that while the free trial method may have changed since 2017, the overall ethos and pricing structure at ActiveCampaign remain fundamentally the same. The pricing still depends on the number of contacts and selected package. But, you’ll ask, isn’t it expensive?

Yes, at first glance, ActiveCampaign’s pricing may seem steep. But it’s justified by the value the platform provides. It’s not just a simple email marketing tool. It’s a complete customer relationship management (CRM) system. It has advanced marketing automation capabilities. You’re not paying for one tool. You’re investing in a comprehensive software stack in a single, streamlined package.

Key features such as logic-based triggers and segmentation further add to ActiveCampaign’s ROI. These are not bells and whistles. These are business-boosting, sales-driving features. Missing out on these because of the price could mean losing valuable opportunities to grow your customer base and profit margins.

You remember that high price we mentioned? It doesn’t seem so high now does it?

One attractive aspect of ActiveCampaign’s pricing is that you won’t have to spring for separate tools. Your budget for CRM, marketing automation, and email marketing tools condenses into one. And if we’ve learned anything from economics, a streamlined budget is a saving.

So, while the 2017 method of getting ActiveCampaign for free may no longer be valid, the platform continues to offer a high-value, cost-effective service that benefits businesses today. And you know what? It might just be worth the investment.


So you’ve learned about ActiveCampaign’s pricing and why it’s worth the investment. The cost, based on your number of contacts and chosen package, may seem steep initially, but remember the integrated tools you’re getting. You’re not just paying for email marketing, but also CRM and marketing automation capabilities. The logic-based triggers and segmentation features are key components adding to its value and ROI. While the 2017 method of a 14-day free trial might no longer be applicable, ActiveCampaign remains a high-value, cost-effective choice for your business. It’s not about getting it for free, but about understanding the value it brings to your business. So why not give ActiveCampaign a shot and see the difference it can make for your company?

What does the price of ActiveCampaign depend on?

The price of ActiveCampaign is dependent on the number of contacts you have and the package you choose.

Why might ActiveCampaign seem pricey at first?

Initial impressions might label ActiveCampaign as expensive due to its premium pricing. Yet, considering the integrative tools for CRM, marketing automation, and email marketing that it offers, it could be a cost-efficient choice in the long run.

Does ActiveCampaign provide any special features for its price?

Yes, ActiveCampaign provides logic-based triggers and segmentation capabilities. These key features justify the price by contributing to the value and significant return on investment customers gain from using the platform.

Is ActiveCampaign’s free trial still valid?

According to the article, the method to get ActiveCampaign for free through a 14-day trial in 2017 may no longer be valid. However, the platform continues to offer valuable, cost-effective services that benefit businesses.

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Learn to harness the power of ActiveCampaign’s code to personalize and automate your email marketing campaigns. This informative guide demystifies coding, offering ways to increase open rates, leverage workflow automation, and monitor campaign results. Perfect for both the tech-savvy and non-technical user, mastering ActiveCampaign can lead to tailored, efficient email marketing strategies.

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