If you’re looking to ramp up your email marketing game, ActiveCampaign might just be the tool you need. It’s a powerful platform that offers email marketing, automation, sales, and CRM services. But before you dive in and commit, it’s smart to take it for a test drive.
Luckily, ActiveCampaign offers a free trial that lets you experience its features without spending a dime. You’re about to learn how to get your hands on this free trial. By the end of this guide, you’ll be well on your way to exploring what ActiveCampaign can do for your business.
Sign Up for ActiveCampaign
So, you’re ready to try ActiveCampaign for free. That’s a smart move! It’s wonderfully simple to jump start your journey. Armed with a few essential details, you can be good to go in no time.
First, navigate your way to the ActiveCampaign homepage. Look for the ‘Try it Free’ button, usually nestled at the top right corner of the page. You can’t miss it. Click on that inviting rectangular prism and you’re headed in the right direction.
You’ll face a form begging for your details. It’s pretty straightforward. Nothing you can’t handle. Without hesitation or qualms, plug in your email address. No need to panic, your details will remain confidential. ActiveCampaign takes privacy and security seriously for all its users.
After entering your email, a second form will appear on your screen. It’ll ask for more specifics: Your First Name, Last Name and Phone Number. Understand, ActiveCampaign needs this info to personalize and optimize your experience. It’s not about prying into your life, it’s about making it better.
Once you’re done entering these regular details, brace yourself for a little unique surprise. ActiveCampaign will then ask you to define the size of your business, according to a list of options available to you. From solopreneurs to businesses with over 500 employees, ActiveCampaign has got everyone covered.
Click on ‘Get Started’ and you’re done. That’s all there is to it! By now, you should have access to your 14-day free trial of ActiveCampaign in just a few short minutes.
Choosing the Right Plan
While you’re signing up for the free trial of ActiveCampaign, it’s crucial to choose the plan that fits your business needs the best. ActiveCampaign offers four major plans, namely Lite, Plus,Professional, and Enterprise. Each plan is structured to cater to different business sizes and needs.
To assess the best fit for you, let’s break down these plans.
Ideal for small businesses on a budget, the Lite Plan offers basic features like:
- Email marketing
- Subscription forms
- Marketing automation
- Chat & email support
The Plus Plan is suitable for growing businesses that need more sophisticated features such as:
- CRM with Sales Automation
- Contact & lead scoring
- SMS marketing
- Custom user permissions
For businesses that need advanced optimization, the Professional Plan provides:
- Web personalization
- Predictive sending
- Conversion attribution reporting
- 3 one-on-one training sessions per month
Finally, enterprise-level organizations looking for supercharged features may find the Enterprise Plan most beneficial offering:
- Custom reporting (Beta)
- Custom mailserver domain
- Dedicated account rep
- In-depth onboarding
One of the deciding factors in selecting a plan is your business’s size. If you’re a small business or startup, the Lite or Plus Plan will likely be suited for your needs. Established businesses might find more relevant features in the Professional Plan, while large corporations or enterprises would benefit from the Enterprise Plan’s comprehensive tools and dedicated support.
Remember, ActiveCampaign offers a 14-day free trial, so you can feel free to do a ‘test drive’ of their services before making a final decision. Take note, understanding your business requirements is the key prerequisite bit to make sure you get the most from this platform.
Start Your Free Trial
Now that you’re familiar with the basics, it’s time to initiate your ActiveCampaign trial. By this point, you’re likely eager and ready to explore the myriad of features and benefits. Let’s dive into the steps to activate your free trial period.
First and foremost, visit the ActiveCampaign homepage. Look for the “Try it Free” button. It’s typically situated on the upper right-hand corner of the page. Click on the button and you’ll be directed to the signup page.
To create an account, you’ll need to provide several key pieces of information. This includes your first and last name, contact email and phone number. Don’t worry, this information is simply used to personalize your ActiveCampaign experience. And don’t forget to specify the size of your business. This detail helps ActiveCampaign tailor its interface and tools to suit your needs.
Once your account gets set up, you’re directed to the dashboard. Here’s where you’ll find a variety of tabs to explore. From the email marketing node to the automation tab, there’s plenty to discover during your 14-day free trial.
Navigating the dashboard might feel overwhelming at first glance. Don’t fret, the user-friendly interface quickly becomes intuitive. Plus, ActiveCampaign has a series of helpful resources like their Knowledge Base and Community Forum.
There’s no denying the value the ActiveCampaign free trial delivers. Whether you’re a small business owner or a marketing manager in a multinational company, you’ll be astounded by what you can achieve during these 14 days.
Exploring the Features
After the setup, you’ll be directed to your dashboard. This is where the fun begins! Now, you have the full gamut of ActiveCampaign’s potent tools at your fingertips.
The first thing you’ll probably notice is the well-structured, clean interface. It’s easy to navigate, with everything clearly labeled and organized into different sections. This is crucial to help you swiftly understand this robust tool and use it to your advantage.
Let’s start with automations. ActiveCampaign excels at automation, but to truly appreciate this feature, you need to spend some time exploring it. The visual automations editor is a gem and combats the complexity of email automation. Here, you can create, modify, and manage your automated sequences. The possibilities might seem overwhelming at first, but don’t worry! ActiveCampaign provides built-in templates to give you a jump-start.
Next on the list is Campaigns, an equally vital tool. It allows you to craft and dispatch the perfect email. Using the drag and drop editor, you can create professional and attractive emails without any need for coding skills.
Don’t forget to review ActiveCampaign’s contact management system. It’s a unique and powerful tool. Not only does it store basic information about your contacts, it also tracks all interactions. The data collected can then be used to segment your audience, helping you to target your campaigns more precisely.
Your ActiveCampaign journey’s not complete without trying out its forms feature, which accommodates both simple and advanced needs. You can create custom forms to collect information, track submissions and even set triggers based on responses!
During this free trial period, don’t hesitate to test everything. You’ve got nothing to lose and everything to gain. It’s your opportunity to familiarize yourself with these powerful tools and learn how they can supercharge your marketing efforts.
Creating Your First Automation
Upon setting up your account, ActiveCampaign requires you to develop a strategy. One strategy includes creating your first automation. You’re able to use the automation tool within your 14-day free trial. It’s a powerful feature, enhancing your marketing efforts manifold.
You initiate a workflow in ActiveCampaign by selecting Automations from the top menu. A click on the New Automation button lands you at the pre-built automation templates. These come in handy if you’re looking to create common automation types such as follow-up emails, onboarding series, or sales pipelines.
Alternatively, you can start from scratch with the Start from Scratch option. Here you trigger an automated series of tasks when specific conditions are met.
For instance, you're able to set a trigger to send a welcome email whenever someone fills out a contact form on your website“
An important factor to note is the use of tags. Tag Management allows you to keep automation organized and manageable. They are quick identifiers that help you monitor and track your campaigns.
Once you’ve created an automation and assigned necessary tags, you can track its effectiveness. ActiveCampaign provides robust revenue tracking capabilities. It’s an invaluable tool to measure the ROI of your campaigns.
Taking advantage of the automation tool, you’re more aware of where your contact is in their journey with your brand. Infact, this considers the behavior-based email automation as its prime selling point.
Exploring Campaign Tool
Parallel to the automation feature, do not overlook the importance of the campaign tool. ActiveCampaign’s Campaigns feature streamlines your email marketing strategies. It allows you to queue and send mass emails to your list of contacts, schedule them for a later date, or trigger them based on actions taken by your contacts.
Simultaneously, the campaign tool allows for A/B testing. This lets you test various subject lines, email content, and sending times, ensuring that you’re optimizing your campaigns for maximum engagement.
At this point in your ActiveCampaign journey, you’d have created your first automation and explored the campaign tool. Coming next, gearing to delve deeper into contact management and forms feature.
Integrations and Add-Ons
Delving further into ActiveCampaign’s features, you’ll find its vast array of Integrations and Add-Ons to be a significant facet of its functionality. Interfacing with numerous other software platforms means ActiveCampaign can enhance your overall marketing workflow, streamline your processes, and ensure seamless data exchange between different systems.
Perhaps one of the key integrations includes major e-commerce platforms such as Shopify, BigCommerce, and WooCommerce. By bringing together your e-commerce data and marketing strategies under one platform, ActiveCampaign ensures you’re equipped to design personalized customer experiences, driving more conversions and customer retention.
In addition, ActiveCampaign integrates with popular CRM platforms like Salesforce and Pipedrive. Bestowing upon your business the power to automate sales processes and tailor customer communication. Your sales and marketing can work hand-in-hand, optimizing efficiency and fostering unified growth.
Another integration worth mentioning is with social media management tools. Social platforms like Facebook and Instagram can be connected, enabling you to reach your audience where they spend a substantial chunk of their time. Coordinating email and social campaigns doesn’t just enhance your outreach but provides a comprehensive view of your marketing efforts.
ActiveCampaign doesn’t stop at integrations but also offers a massive selection of add-ons. Whether you’re looking to expand your email marketing tools, add advanced automation, or need certain functionalities specific to your business and industry, ActiveCampaign’s add-on options are tailor-made to meet these needs.
In addition to these, there’s a plethora of other integrations and add-ons at your disposal with ActiveCampaign; the key is to try them out during the free trial period and see which ones best match your business needs and objectives.
Let’s now move on to exploring the contact management system and forms feature of ActiveCampaign.
So you’ve got the scoop on how to get started with ActiveCampaign’s free trial. It’s a golden chance to explore its robust features, from automation to campaign tools, and even contact management. Don’t forget to dive into the add-ons and integrations, enhancing your marketing efforts with e-commerce platforms, CRM systems, and social media tools. Remember, the 14-day trial period is your playground. It’s the perfect time to understand how ActiveCampaign fits into your business. And remember, whether you’re a small business or a large enterprise, there’s a plan just for you. So why wait? Get your hands on ActiveCampaign’s free trial today and start revolutionizing your marketing strategy.
How do I sign up for the ActiveCampaign free trial?
To sign up for the ActiveCampaign free trial, head to the ActiveCampaign homepage and click on the ‘Try it Free’ button. Fill the form by providing your email address, first name, last name, phone number, and the size of your business.
Where can I find the terms and conditions of ActiveCampaign’s free trial?
The terms and conditions are available on the ActiveCampaign website. Before agreeing to them, you should take the time to read and understand them fully.
What are the different plans offered by ActiveCampaign?
ActiveCampaign offers four plans: Lite, Plus, Professional, and Enterprise. The suitability of each plan varies depending on the size and needs of your business.
How long is the ActiveCampaign free trial period?
ActiveCampaign offers a 14-day free trial period. This allows you to test out the platform and discover how it can help your business.
What are some key features of ActiveCampaign?
ActiveCampaign provides a host of powerful tools like the automation tool, the campaign tool, the contact management system, and the forms feature.
What can I do during the ActiveCampaign free trial?
During the free trial, you’ll have access to all features of ActiveCampaign. You can explore the various tools, including the automation and campaign tools, and learn how to use them to enhance your marketing efforts.
What integrations and add-ons are available with ActiveCampaign?
ActiveCampaign offers numerous integrations with various platforms like e-commerce platforms, CRM platforms, and social media management tools. There are also a wide range of add-ons available to help streamline your marketing efforts.
What topics will be covered in future articles?
Future articles will delve deeper into contact management and the use of forms on the ActiveCampaign platform. Stay tuned for more detailed guides on these topics.