13moons Email Marketing

How Do I Segment My Active Campaign List

Share This Post

How Do I Segment My Active Campaign List

Join our unique early-adopter Slack community, to assist shape the future of our ventures & get early access to new items.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 per month has a lot to use, including unrestricted e-mails with all of its strategies, third-party combinations, and a variety of auto-responders. This results in a rather busy user interface, which can be difficult to take in at very first look.

ActiveCampaign has a big library of online support resources and onboarding services, and you can get help via live chat, but not by phone. It’s comparable to Campaign Screen in numerous methods, though each bests the other one in some areas. For the best email marketing experience want to our Editors’ Option choices in this classification: Campaigner and MailChimp ($ 10.

How Do I Segment My Active Campaign ListHow Do I Segment My Active Campaign List

Like a number of other email marketing programs, ActiveCampaign also extends its features into marketing automation as you’ll see below. The company arranges its strategies depending upon the variety of subscribers you’re wanting to reach. How Do I Segment My Active Campaign List. Plans start at $9 each month for up to 500 contacts and unlimited e-mails. At each subscriber level, you can upgrade to a Plus strategy that includes several functions including customer relationship management (CRM), a customized domain, and custom-made branding.

How Do I Segment My Active Campaign List

Plans go all the way as much as 100,000 contacts; if you require more, you can call ActiveCampaign for a customized strategy. In between, you can go with 2,500 contacts for $29 per month, 5,000 contacts for $45 each month and so on. All plans include limitless emails, unlike Campaign Monitor, which provides both fundamental strategies with restricted e-mails, and more expensive unrestricted strategies.

How Do I Segment My Active Campaign ListHow Do I Segment My Active Campaign List

ActiveCampaign offers a 14-day totally free trial that does not need a charge card. To get going, all you need is your business name and email address. Next, you established a password and after that pick the service you’re looking forin addition to email marketing, it offers marketing automation, CRM, and sales automation.

The control panel is overwhelming in the beginning look. It’s hard to understand where to look first. On the right rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your project activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise confusing considering that ActiveCampaign likewise uses CRM and other functions that you may not prepare to utilize, however reveal up on the dashboard anyhow if you’re using the free trial (How Do I Segment My Active Campaign List). Along the top of the screen are your primary options: contacts, campaigns, lists, and other non-email marketing associated features.

How Do I Segment My Active Campaign List

From here you can import and export CSV files or import from a third-party service, such as Asana ($ 0. 00 at Asana), Base CRM , Zoho CRM ( Visit Website at Zoho CRM), and many more. This is another location where it bests Campaign Monitor, which has no third party integration (How Do I Segment My Active Campaign List).

Before you include any contacts, however, you need to produce a list, similar to with Campaign Screen. When you produce a list, you require to offer it a name, offer your business’s mailing address for the footer, business URL, and a note letting subscribers know why they’re receiving the email (this might decrease spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise choose not to import a specific field. I tried adding email, name, and birthday. It recognized email, but not the other 2, but I was able to easily produce custom fields. You can likewise tag contacts for easy browsing. Click on the campaigns tab to develop a newsletter.

You’ll probably send basic e-mails the most, however you can likewise pick automated (based on logic you create), autoresponder (based upon an action by the subscriber), A/B test, RSS-triggered, or date-based (How Do I Segment My Active Campaign List). Then pick the list you wish to send out to; you can also section that list utilizing contact information, area, pages they went to on your website, and more.

How Do I Segment My Active Campaign List

After you choose who will get the e-mail, you can start designing, either from scratch or by utilizing among their pre-designed templates. Beginning from scratch suggests you can choose the layout, colors, and style. You can also add elements via drag and drop to the page including text, image, button, HTML, video, and spacers.

You can likewise make a component conditional based on information from your contacts, such as if they have actually made a current purchase. You can also drag components around the page to change their position, which didn’t constantly work in my tests. As soon as you upload an image to a newsletter, it is saved in your library for reuse; you can even develop folders for better organization.

Then you can send out test, or schedule delivery (How Do I Segment My Active Campaign List). At the bottom of this screen, you can see your spam score. In my very first newsletter, I was warned about utilizing a free e-mail provider. Customized emails are usually better for trust. You can likewise sneak peek by email customer and on desktop.

ActiveCampaign supports multi-user modifying, which works likewise to Microsoft Word’s ($ 128. 00 at Amazon) track changes include. Autoresponders can be set off by subscribes, unsubscribes, e-mail opens or link clicks, and events, such as birthdays and anniversaries. You need to first established an email in order to establish an auto-responder, which is a bit frustrating considering that you don’t learn until you’re already working through the procedure.

How Do I Segment My Active Campaign List

As I pointed out previously, you can pick what to track and add Google Analytics integration. On the reports tab, you can see all the projects you have actually sent, in addition to opens and clicks. Clicking a campaign brings you much deeper; you can view which customers have opened your email, link clicks, a map showing where your subscribers are, which email customers they use, and unsubscribes.

Keep in mind that, like all email marketing services, you will only be able to see views if your e-mail displays images or if a recipient clicks a link. How Do I Segment My Active Campaign List. There are several methods to get help in ActiveCampaign. On every screen, you’ll see a button with a concern mark on it with links to the knowledgebase, training resources, and live chat with assistance.

The knowledgebase includes videos and articles on ActiveCampaign functions. Under training, you can set up a 30-minute telephone call or an in-person meeting in Chicago to get a detailed walkthrough of the service ($ 65 or totally free with Plus or Enterprise account). You can also register for a webinar, which are normally arranged when a week.

ActiveCampaign stands amongst the finest marketing automation tools in the market. Although it’s not as total as our Editors’ Choice tools Pardot ( Visit Site at Salesforce. com) and HubSpot ( 50. 00 Per Month at HubSpot), ActiveCampaign, is sufficient to help most organizations achieve fundamental and mildly complex objectives.

More To Explore

About Me

Increase revenue by automating the customer experience!
The Best Email Marketing Tools Reviewed— Here’s a thorough and unbiased examination of the best email marketing software.

Recent Posts

Ready to
Start Your Journey?

These guides are updated weekly and monthly depending on the updates and releases of new soft wares.

Our goal is to be your one-stop-shop for your email marketing needs by proving tips and tricks as well as objective reviews for writing tools. We want to bring you the latest news and happenings in the world of automated email marketing software.

Hopefully, you find our write-ups as tools that can save you hundreds or even thousands of hours of research and trial and error.