Step-by-Step Guide: Unsubscribe & Safely Disconnect from ActiveCampaign

Share This Post

Ever felt overwhelmed by the number of tools you’re juggling in your digital marketing toolbox? If ActiveCampaign is one of them and you’re looking to simplify, you’ve landed in the right spot. This guide will walk you through the process of disconnecting ActiveCampaign in a snap.

Disconnecting ActiveCampaign might seem like a daunting task, but it’s not as tricky as it appears. Whether you’re moving to a new platform or just taking a break, we’ve got you covered. Let’s dive into the straightforward steps that’ll help you disconnect ActiveCampaign without any hiccups.

Why Disconnect ActiveCampaign?

As you’re utilizing your digital marketing toolbox, there might come a time when you feel the need to disconnect ActiveCampaign. However, you might ask yourself, “Why would I want to do that?” Let’s delve into some reasons why taking this step can be beneficial for you.

An essential part of successful digital marketing is flexibility. With the digital landscape continuously evolving, your business needs to keep pace and sometimes even lead the way. If you’ve been feeling that ActiveCampaign is no longer serving your purpose or meeting your needs, you’ve got sound reasons to consider a change.

One reason could be high costs. It’s no secret that ActiveCampaign is a premium tool and its pricing might be a pinch for small businesses and startups. Disconnecting from this platform and seeking alternatives can result in considerable cost savings. You might find other tools with competitive features but at a fraction of the cost.

Perhaps it’s about feature demand. As your business grows, you might want different features that ActiveCampaign doesn’t offer. Your priority could be a platform that provides comprehensive customer relation management (CRM) functionality, social media integrations, or even more advanced AI capabilities. It might not make sense to stick around and wait for these essentials to be developed and integrated into ActiveCampaign.

Finally, consider compatibility. If you’re planning to shift to a different marketing automation platform, there might be compatibility issues with ActiveCampaign. Remember, a key feature of a good digital marketing tool is seamless integration with other tools in your arsenal. If ActiveCampaign isn’t playing well with your new tool choices, it’s time to part ways.

With these things in mind, bear in mind that you’re in control. It’s your toolbox, and you decide the tools that shape it. While it’s imperative to adapt and evolve, it’s equally important to ensure you’re working with tools that deliver the best value and are aligned with your current needs. Stay tuned for the practical segment of this guide on how to disconnect ActiveCampaign.

Step 1: Back Up Your Data

When you’re thinking about pulling the plug on ActiveCampaign, your first step should always be the same – back up your data. You don’t want to lose all of the valuable customer information and marketing insights you’ve collected.

Here’s the thing: once you disconnect ActiveCampaign, all your data, from customer emails to campaign reports, it’s all wiped clean. They don’t store your information indefinitely. So it’s important to have a data backup plan in place before you make your move.

Luckily, ActiveCampaign makes it relatively painless to download and secure your data. But be cautious – haste makes waste. It’s better to take your time and thoroughly save your information, rather than rush through and risk missing out on important details.

Here’s a brief rundown on how to back up your data on ActiveCampaign:

  • Go to the ‘Contacts’ tab and select ‘All Contacts’.
  • Find the ‘Options’ button, then click ‘Export All’.

After choosing to export, ActiveCampaign will compile all your data into a CSV file, which you can download and secure. This gives you a file with all your contacts and their information. It’s as simple as that!

But remember, contacts aren’t the only data you have on ActiveCampaign. Make sure to back up things like campaign reports or automation workflows, which might provide valuable insights for your future marketing strategy.

So there you have it. Your step-by-step guide to backing up your data from ActiveCampaign. Remember, this is a key first step in the process of saying goodbye to this digital marketing platform. And we’ll be with you, guiding you, every step of the way. As always, proceed at your own pace and ensure your valuable marketing data is safe and sound before you make the big move.

Step 2: Export Contacts and Segments

Now that you’ve securely backed up all your data, we’re moving forward to the next crucial stage. Exporting contacts and segments from ActiveCampaign is a simple process but it’s often overlooked. Let’s dive into this step and ensure you’ve got all the vital information at your fingertips.

In the ActiveCampaign dashboard, take a glance to your left where you’ll find the “Contacts” tab. Click on it. Under “Manage & Import” option, you’ll see the “Export all” button. Click on it and wait for the magic to happen. This action creates a CSV file containing all your contacts which will be sent to your email address. It’s essential to handle this file with caution as it contains sensitive data about your contacts.

But what about the meticulously designed segments you’ve made for your audience? Don’t worry, there’s a way to save those too. Click on the “Lists” tab on the left side of your screen. You’ll find all your created segments there. Hover over your desired segment’s name and click “Export.” As before, you’ll receive a CSV file containing all information pertaining to this segment.

Important point to note: Exporting a segment will not only provide your contacts’ emails but also various other data points such as their tags, scores, campaigns, etc. detailing their interaction with your marketing efforts.

Now that we’ve covered exporting contacts and segments, let’s take a look at the back-end element: automation workflows. This often is the backbone of your ActiveCampaign operations. Automations can be a little trickier to handle, but not with the right know-how.

After backing up all of your data and smoothly exporting contacts and segments from ActiveCampaign, it’s time to control your automations and campaigns. This workflow feature is at the heart of ActiveCampaign operations. Let’s walk through the process together.

Step 3: Turn Off Automations and Campaigns

In your ActiveCampaign dashboard, you should find “Automations.” To disable the existing automation workflows, click on ‘Automations’, hover over the one you wish to deactivate and click ‘Edit.’ Once you’re in the editor, move towards the right-hand upper corner where you’ll see the ‘Active’ icon. Click and select ‘Pause.’ This procedure ensures that the selected automation doesn’t trigger any responses while you’re making the transition.

Remember, it’s pivotal that you pause each running automation to prevent any unintended actions or broadcast – regardless of whether it’s a simple welcome message or a complex sales funnel.


Next, you’ll tackle your ongoing email campaigns. Head back to your dashboard, and you’ll find the ‘Campaigns’ section. Pause these just as you did with your automations by clicking on ‘Campaigns’ and proceeding to find your active ones. Then, select ‘Pause’ for each.

By actioning these steps, you are minimizing the impact of your transition away from ActiveCampaign. You’ll prevent sending out any undesired emails or actions that would confuse your audience while you’re in the process of disconnecting.

Note: Please handle with diligence as these steps involve crucial touchpoints of ActiveCampaign operations. Mistakes made in this step might result in unforeseen email broadcasts or unresponsive automations.

Turn off automations and campaigns capably with a few clicks, and you’re another stride closer to disconnecting from ActiveCampaign. Now, let’s move to the next segment of our step-by-step guide. After successfully turning off your automations and campaigns, we’ll cover how to pick an alternative email marketing platform to replace your existing setup.

Step 4: Disconnect Integrations

Next, we move to a crucial part of the process – disconnecting your ActiveCampaign integrations. This process varies depending on the types of integrations you have in place. Whether they are with WordPress, Google Analytics, eCommerce platforms, or other third-party applications, your key objective is to ensure no services remain connected to your ActiveCampaign account unnecessarily.

Drive your attention towards your Dashboard’s ‘Integrations’ section. A list of all your active connections will be displayed here. Review this list thoroughly. Identifying each connection you aim to sever is paramount at this stage.

Keep this in mind: disconnecting integrations might affect your current data and automations. Similarly, remember specific integrations might need more than a click to disconnect. Some services require an in-depth severance process to fully disconnect, so confirm this while you’re in the process.

With all your integrations identified, it’s time to disconnect. Usually, you can select the integration you wish to disconnect, and a ‘Disconnect’ or ‘Revoke Access’ button should appear. Clicking this will result in your ActiveCampaign account being successfully disconnected from the selected integration.

Moreover, if any integrations are intertwined with other systems, consider taking care of these intersections before proceeding. Maintain the cautious nature you’ve upheld thus far.

As you step further into disconnecting ActiveCampaign, your wisdom of choice in the next email marketing platform will indeed pay dividends. Stay tuned as we unveil the subsequent steps concerning this pivotal transition.

Step 5: Cancel your ActiveCampaign Subscription

Having successfully disconnected your integrations, you’re now halfway to becoming an ActiveCampaign-free entity. The final brick to pull from your digital toolbox is your ActiveCampaign subscription itself. Wait – before you rush in, remember, as with all previous steps, you need to proceed with caution. This step involves canceling your subscription and it’s critical you understand the potential implications.

Let’s break it down.

To cancel your ActiveCampaign subscription:

  1. Log into your ActiveCampaign account
  2. From your dashboard, navigate to your account settings
  3. Select “Billing & Subscription”
  4. Finally choose ‘Cancel Subscription’

Please note: cancelling your subscription will instantly make all data within your ActiveCampaign account inaccessible. Consider exporting and saving your data offline. ActiveCampaign does not provide access to past data even after a subscription is reactivated, so don’t overlook this step.

Sure, it may seem heavy-handed, especially considering you’ve been using this tool for a while now. But there’s nothing worse than losing important data in the heat of the moment.

You might be thinking – what about fees or charges?

Great question. Depending on where you’ve signed up, you’ll likely have agreed to different billing terms.

Let’s briefly look at some common ActiveCampaign billing terms:

Monthly BillingCharges made every month on the same day you signed up
Annual BillingOne lump sum payment made every year
Cancellation FeeFee charged if you cancel your subscription before a specified period

Take a moment to examine those. Remember that terminating your contract may result in the payment of a cancellation fee. So, it’d be a good idea to double-check these terms before you make your final decision.


Disconnecting ActiveCampaign from your digital marketing toolbox is a careful process. You’ve learned that it’s crucial to save your data offline before canceling your subscription. Remember, once you’ve canceled, all data within your ActiveCampaign account becomes inaccessible. It’s also wise to familiarize yourself with the billing terms, whether that’s monthly or annual billing, and any potential cancellation fees. By taking these steps, you can ensure a smooth transition when disconnecting ActiveCampaign. It’s all about making informed decisions to protect your business and its valuable data.

Frequently Asked Questions

What is the main focus of the article?

The article focuses on the fifth step on how to disconnect ActiveCampaign from one’s digital marketing toolbox, which involves canceling the ActiveCampaign subscription.

What happens when I cancel my ActiveCampaign subscription?

When you cancel your ActiveCampaign subscription, all the data within your account will become inaccessible. It is therefore advised to export and save all data offline before proceeding with the cancellation.

What should I do before canceling my ActiveCampaign subscription?

Before canceling your ActiveCampaign subscription, it’s important to export and save all your data somewhere safe offline. This is because the cancellation process makes it inaccessible.

Are there any specific billing terms to be aware of before canceling the ActiveCampaign subscription?

Yes, the article mentions several billing terms that may apply, such as monthly billing, annual billing, and possible cancellation fees. Therefore, review these terms before making your final decision.

More To Explore

Unlocking Email Marketing: A Comprehensive Guide on Using ActiveCampaign Code

Learn to harness the power of ActiveCampaign’s code to personalize and automate your email marketing campaigns. This informative guide demystifies coding, offering ways to increase open rates, leverage workflow automation, and monitor campaign results. Perfect for both the tech-savvy and non-technical user, mastering ActiveCampaign can lead to tailored, efficient email marketing strategies.

Read More ⟶

About Me

Increase revenue by automating the customer experience!
The Best Email Marketing Tools Reviewed— Here’s a thorough and unbiased examination of the best email marketing software.

Recent Posts

Ready to
Start Your Journey?

These guides are updated weekly and monthly depending on the updates and releases of new soft wares.

Our goal is to be your one-stop-shop for your email marketing needs by proving tips and tricks as well as objective reviews for writing tools. We want to bring you the latest news and happenings in the world of automated email marketing software.

Hopefully, you find our write-ups as tools that can save you hundreds or even thousands of hours of research and trial and error.