Unlocking ActiveCampaign Premium: 5 Ways to Save Money in 2019

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What is ActiveCampaign?

When it comes to email marketing, ActiveCampaign stands out amongst its competitors. But what is it exactly? It’s not just your average email marketing tool. ActiveCampaign is a cutting-edge technology that provides advanced email marketing, marketing automation, sales automation, and CRM functionalities in one user-friendly suite.

Founded in 2003, ActiveCampaign has proven beneficial for all types of businesses. Whether you’re running a startup or a multinational corporation, this tool has something in store for you. It’s designed to help businesses connect and engage with their customers. It also saves a good amount of time and effort by automating email campaigns and sales processes.

Features of ActiveCampaign

ActiveCampaign is not just for sending emails. Here’s what makes it different:

  • Email Marketing: From sending out newsletters to personalized emails, ActiveCampaign has you covered.
  • Marketing Automation: This feature saves your time by automating repeatable tasks such as follow-up emails.
  • Sales & CRM: It keeps track of all customer interactions and data, making it easier for you to close deals.
  • Messaging: Send targeted messages or broadcast your latest news and updates.

Imagine having all these features at your fingertips, without paying a dime. Exciting, right? Let’s learn how to get premium ActiveCampaign for free.

Why choose ActiveCampaign?

Your business needs a dependable ally when it comes to managing and nurturing customer relationships. ActiveCampaign steps up to be that ally. It is not just a plain email marketing tool. It’s an all-in-one platform that brings email marketing, marketing automation, sales automation, and a CRM system under one roof.

Think about the countless hours you’d save by automating repetitive tasks. Envision being able to monitor every customer interaction and use that valuable data to fine-tune your strategies. That’s the prowess ActiceCampaign brings to your fingertips.

But that’s not all. ActiveCampaign is edgy yet user-friendly. Its interactive and intuitive interface makes it easy for anyone, regardless of their tech-savviness, to navigate complex functions. It, therefore, takes off the edge often associated with using advanced marketing technologies.

ActiveCampaign understands your business’ unique needs. Its wide array of customizable templates and themes makes tailoring your emails and campaigns a breeze. Plus, it’s armed with top-notch data analytics tools to provide you insights that are easy to understand and take action upon.

What sets ActiveCampaign apart is its focus on improving customer experiences. Predictive sending and predictive content, along with machine learning capabilities, ensure you’re reaching your customers at the right time with the right message. And this translates into higher engagement rates and increased brand loyalty.

Understanding the premium features

ActiveCampaign boasts several premium features that take your customer engagement to the next level. This isn’t just about sending out emails – it’s about building lasting, meaningful relationships with your customers through tailored content and personal interactions.

Let’s dive into these game-changing features.

Predictive Sending and Content: This feature uses machine learning to determine the ideal time to send emails to each individual contact. Not just when they are most likely to open them, but when they are most likely to engage. Predictive content, on the other hand, generates personalized email content based on each contact’s behavior and preferences.

Customer Behavior Tracking: ActiveCampaign lets you track where your customers are in the purchasing journey. You’ll know when they visit your site, view your products, and make purchases. And it’s all in real time which means you can act on those insights with a timely response.

Multichannel Marketing Automation: You’re not just limited to email. With ActiveCampaign, you can automate your marketing campaigns across multiple channels – SMS, social media, and even direct mail.

CRM with Sales Automation: This isn’t just about tracking sales— it’s about optimizing your sales cycle. ActiveCampaign streamlines all your contact and lead information into one place. With customized deal pipelines, you can easily track deals and stages, add tasks, and even automate entire sales processes.

Remember, these are advanced features that you’ll access as a premium user. They each bring their own unique set of benefits, enabling you to provide personalized experiences that drive engagement and, ultimately, sales. So, it’s important to take full advantage of these features to maximize your ROI with ActiveCampaign.

The cost of Premium ActiveCampaign

No doubt, you’re curious about how much you’ll invest for Premium ActiveCampaign. After all, it’s essential to weigh the perks with the price. As per 2019, the cost structure for ActiveCampaign premium varies based on the number of contacts.

In general, there are four plans:

  • Lite
  • Plus
  • Professional
  • Enterprise
PlanStarting Monthly Cost

Remember, cost increases as the number of contacts goes up. While the Lite plan might seem appealing, upgrading to higher plans gives you access to premium features.

The Lite plan offers basic services like email marketing, marketing automation, and chat & email support. Yet, the Plus plan enables CRM with sales automation, contact & lead scoring, and more. As you progress, the Professional plan adds machine learning capabilities with predictive sending and content.

Last but not least, the Enterprise plan – the endgame! It’s your key to custom reporting, custom mailserver domain, and free design services, among other things.

So, is there a way to get these premium features for free? Well, some marketers found loopholes previously. However, note that it’s not guaranteed, or recommended, for these methods to work consistently. Stay tuned to learn more about these tactics and how to responsibly approach your desire for premium services without the cost.

Is it possible to get Premium ActiveCampaign for free?

The burning question: can you access a premium version of ActiveCampaign for free? Unsettling as it may sound, the direct answer is ‘no.’ As per the company’s policies, the premium features of ActiveCampaign are not available for free. The platform utilizes a tier-based pricing model that ranges from the Lite to the Enterprise plan. Each of these plans comes with its own unique set of features and increases in cost according to the number of contacts you have.

Let’s delve into some practicalities. Some diligent marketers claim to have found loopholes to access premium features without cost. However, this approach is not only uncertain but also not recommended. Whenever you’re dealing with a reputable company such as ActiveCampaign, it’s best to play by the rules. Misusing their access protocols can result in penalties, including loss of access to the very features you were trying to gain.

Leveraging the free trial method might be another strategy you’re considering. ActiveCampaign does offer a 14-day free trial, but this doesn’t provide you with the full functionality of their premium packages. It’s more of a ‘taster’—a chance to explore some of the basic features and understand the interface. Don’t be fooled into thinking you can game the system by continuously signing up for free trials either. Any repeated or suspicious sign-up activity can be flagged and penalized.

Remember, it’s not just about being able to use the ActiveCampaign features. You also want to consider your long-term strategy. Regular updates, comprehensive customer service, and integration flexibility—these are some of the benefits you’d miss out on if attempting dubious methods to gain free access. Make a wise decision and remember the golden rule in business: you often get what you pay for. There may be no shortcuts to success, but every investment along the way is a step forward.

Method 1: Free trial offers

As a marketer exploring your options, the first available method to get a taste of ActiveCampaign’s premium features is by making use of their free trial offers. The company offers a 14-day free trial, and while it’s true that it doesn’t quite offer the full functionality of premium packages, it’s a solid start to get your feet wet.

There are a few things you should keep in mind regarding these free trial offers. First and foremost, you need to register an account. Make sure that when you create your ActiveCampaign trial, you’re verifying your email address and taking the time to set up an accurate profile.

Remember, it’s not about a short-term gain, but understanding the potential of ActiveCampaign’s features on your business’s long-term strategy. So don’t be hasty here. Explore the platform. Gauge how its services and functionalities align with your marketing goals.

However, also bear in mind, despite its limited scope, the trial version does provide access to a considerable range of features. This allows you to test out the usability of individual tools, grasp how well integrated they are, and understand the platform’s ability to meet your anticipated requirements.

While the trial version falls a bit short of the complete experience of a paid plan, exploiting it is a clever step to get some experience of premium features and in turn, making an informed decision.

Email MarketingYesYes
Marketing AutomationLimitedYes

Remember that violating any terms of service, like attempting to reuse the free trial offers by creating multiple accounts, is not advised and may lead to penalties. Stick to the rules, explore the potential, and build a proper foundation for a successful marketing strategy using ActiveCampaign. Remember, the objective is not just to find a workaround to use premium features for free, but to understand whether ActiveCampaign is the right investment for your business.

Method 2: Referral programs

A smart way you can tap into even more premium features of ActiveCampaign without shelling out any cash is through their referral programs. ActiveCampaign’s Referral Program is a potent tool that rewards you for spreading the word about their software.

To make this happen, you need to share your exclusive referral link with your network. This link is unique to your account and is found under the ‘Refer a friend’ section in your profile settings. For every new paying customer you bring to ActiveCampaign through this link, you’re rewarded with credits that can be applied to the cost of your own subscription. This method can significantly reduce or even offset the cost of your account in some cases.

One thing to remember though: it’s crucial to follow ActiveCampaign’s referral policy. It’s set in place to ensure fair practices and maintain the integrity of the program. Violations such as self-referrals won’t get you anywhere, apart from potential account suspension.

Referral Rewards
For each new paying customer you refer, you’ll receive $20 in credit

Making the most of referral programs requires some effort. You’ll need to be proactive in sharing your experience with ActiveCampaign and recommend it to potential users within your network. It’s also a good idea to incorporate your referral link into your content marketing strategy, such as in your blog posts or social media posts.

This method isn’t just about saving money. It’s also an opportunity for you to strengthen your relationships with the people in your network. By referring ActiveCampaign, you’re effectively offering a tried-and-tested solution to your contacts who are looking for a robust email marketing tool.

Remember, the potential savings here aren’t finite. The more successful referrals you make, the more credits you’ll earn.

Method 3: Nonprofit discounts

Another exciting way for you to enjoy ActiveCampaign’s premium features free of charge is through their Nonprofit Discounts. The company is pinning its social responsibility by supporting not-for-profits with a 20% discount on any of their paid plans. If you’re part of a nonprofit, you can take advantage of this generous offer.

ActiveCampaign understands the unique challenges nonprofits face. They know that every penny counts and maximizing resources is the name of the game. With this discount, they’re helping you stretch your organization’s limited budget further while also offering robust marketing automation, email marketing, and CRM tools.

To apply for this discount, you’ll need to do the following:

  • Be up-to-date with your subscription payment (if already you’re an ActiveCampaign user)
  • Provide proof that your organization is officially recognized as a nonprofit
  • Follow the steps given on ActiveCampaign’s website

One significant benefit you’ll find as you navigate this course of action is the ease and accessibility ActiveCampaign provides. All the information necessary for applying is available on their website. You’ll find they have a dedicated customer service team ready to assist you along the way too.

Through the Nonprofit Discount, you’re not just saving money but also gaining access to features that help streamline your organization’s work. Whether your tasks involve nurturing donor relationships, executing effective email campaigns, or managing volunteers, ActiveCampaign’s premium features are a game-changer for nonprofits.

As you implement this method, you’re doing more than just cutting costs. You’re strengthening your organizations’ abilities, improving your campaigns, and investing in your mission all while utilizing ActiveCampaign’s premium offerings. It’s a win-win situation for both you and your cause.

Method 4: Education discounts

Another handy way to get ActiveCampaign’s premium services for free, or at least at a substantially discounted rate, is by tapping into their Education Discounts. Just like nonprofits, educational institutions and students can also avail discounts through this method.

You might be asking, “What are these education discounts?” ActiveCampaign believes in fostering knowledge and education. As part of its customer appreciation program, the company offers a 20% education discount to eligible educational institutions and students. This method could be an efficient way for you to explore ActiveCampaign’s intricate features without breaking the bank.

To apply for this discount, you need to provide valid documentation to prove your eligibility as an educational institution or a student. This might include a valid school email address or providence of school identification and enrollment documents.

Once your application and provided documents are reviewed and accepted by ActiveCampaign, the discount will be applied to your subscription. However, to keep on benefiting from this offer, you must remain enrolled at an educational institution.

Imagine running top-tier marketing campaigns, prolific email automation sequences, and in-depth sales analytics at a meager cost. Wouldn’t that be a valuable gain for you? Especially as a student or an educational institution, tight budgets are commonplace. Every dime saved means you can reinvest into your growth, educating the leaders of tomorrow.

Remember, all these savings don’t mean a compromise on the quality of service you’ll be receiving. ActiveCampaign’s education discount gives access to all the premium features available in the payment plan chosen. This way, you’ll be sure not to miss out on any of the platform’s extensive features in digital marketing.

Always remember: Discounts are great, but they’re even better when they allow you to dive deep into some of the most powerful marketing tools available in the contemporary digital landscape. Keep seeking new opportunities to grow while ensuring your budget isn’t stretched too thin. The possibilities are endless, and with ActiveCampaign’s education discounts, affordability meets top-notch quality. Keep reading to learn about more methods to get ActiveCampaign’s premium features at your fingertips.

Method 5: Partner discounts

Venturing further into our exploration of the various ways to make ActiveCampaign’s premium features more affordable, partner discounts provide a unique opportunity. Bursting with potential, this method is all about collaboration and leveraging existing relationships.

But what are Partner Discounts? Simply put, ActiveCampaign extends exclusive discounts to users who choose to partner with affiliated companies. You’d be surprised how often these partnerships can lead to substantial savings on your subscription.

To benefit from these partnerships, you first need to check if any of the services you’re already using are affiliated with ActiveCampaign. It could be your hosting provider, website builder, or any other business tool. If you find a match, it’s a win!

After finding a match, the next step is to contact these services. It’s incredibly easy – just reach out to them directly, inquire about the ActiveCampaign discount, and follow their instructions to redeem it. It’s truly a simple, straightforward process.

It’s worth emphasizing that partner discounts vary depending on the specific partnership. Sometimes, you might receive a flat-rate discount, while other arrangements may lead to a percentage reduction. To give you a clearer idea, here’s an example. Let’s say, you’re using a web hosting service that offers a 15% discount on ActiveCampaign subscription through their partnership.

Web Hosting Service15%

With the Partner Discounts method, not only do you get to enjoy high-quality services, but it also allows you to save a significant sum without compromising on the premium features of ActiveCampaign. Expand your horizons by exploring this method and other alternatives. The more creative you get with your approach, the more you stand to benefit.


Armed with these methods, you’re now well-equipped to get ActiveCampaign’s premium features without breaking the bank. Whether it’s leveraging the 14-day free trial, participating in the referral program, or making use of Nonprofit or Education Discounts, there’s a strategy that fits your needs. Partner discounts also offer a unique opportunity to save while collaborating with affiliated companies. Remember, these methods don’t compromise on service quality. So, go ahead and explore these options. Make the most of ActiveCampaign’s offerings and keep your budget in check. It’s all about growing smartly and sustainably.

How can I access ActiveCampaign’s premium features for free?

You can access ActiveCampaign’s premium features for free by utilizing their 14-day free trial. This trial gives you full access to all features without any commitments.

What is ActiveCampaign’s referral program?

ActiveCampaign’s referral program allows users to earn credits by referring new paying customers. These credits can then be applied towards the cost of your own subscription.

Does ActiveCampaign offer discounts for nonprofits?

Yes, ActiveCampaign offers a 20% discount for nonprofits. To avail, you’ll need to provide proof of your nonprofit status.

Are there discounts for educational institutions and students?

Yes, through ActiveCampaign’s Education Discounts program, both educational institutions and students can receive a 20% discount.

What is ActiveCampaign’s partner discounts?

In ActiveCampaign’s partner discount program, users who partner with affiliated companies can enjoy exclusive discounts on their subscription.

Can I enjoy the same quality of service at discounted rates?

Yes, you can! The discounts provided do not affect the quality of service. ActiveCampaign encourages its users to grow without overstretching their budget.

More To Explore

Unlocking Email Marketing: A Comprehensive Guide on Using ActiveCampaign Code

Learn to harness the power of ActiveCampaign’s code to personalize and automate your email marketing campaigns. This informative guide demystifies coding, offering ways to increase open rates, leverage workflow automation, and monitor campaign results. Perfect for both the tech-savvy and non-technical user, mastering ActiveCampaign can lead to tailored, efficient email marketing strategies.

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